About Us

Orlando began his career in market research, working with both U.S. and Brazilian firms recognized for their leadership in global media and advertising analysis. He focused on media consumption and digital behavior across Latin America and the U.S., supporting major advertising agencies with insights into how people engage with content, platforms, and products. That work helped shape strategies for some of the world’s most recognized brands.

He later moved into digital advertising at one of the region’s top media companies, gaining hands-on experience in campaign strategy and execution. That journey and momentum led him to go independent—combining data, design, and development to create practical websites for small businesses. Along the way, he expanded his services to include traffic growth, process automation, and the use of AI to improve everyday operations.

At the core of it all, Orlando’s drive has always been simple: help people grow. Whether through his work or day-to-day interactions, he’s focused on solving real problems and creating tools that help others move forward.

With over eight years in web design and development, he approaches every build the same way he approached research—anchored in numbers. Clean structure, useful design, and decisions rooted in how people actually use the web.

And yes… he still believes hot sauce makes foods better.